The problem nobody says out loud
Every day, Houston companies doing $2 million, $10 million, $40 million a year make decisions that can sink them: a bank loan, a big hire, a second location, an offer from a buyer. Too many of them make those calls with a bookkeeper, a spreadsheet and a gut feeling.
Not because the owners are careless. Because the person who should be in the room is invisible to them.
Meanwhile, some of the sharpest finance minds in Texas have gone fractional. Former CFOs of energy companies. Operators who have taken businesses through private equity deals. People who have lived through a down cycle and kept the lights on. And they're being found by accident: a lucky referral, a friend of a friend, whoever golfs with the right banker.
Great talent found by luck. Owners hiring whoever they happen to know. That isn't a market. It's a coin flip.
What we believe
- CFO thinking shouldn't cost a $300,000 salary.A growing business deserves senior financial judgment before it can afford a full-time executive. Fractional is how it gets there.
- Credentials get checked, not claimed.Anyone can type "CFO" into a LinkedIn headline. On FractPros, Verified means we looked: identity, credentials, track record.
- Owners shouldn't pay a toll to find help.No finder's fees. No markup on the CFO's rate. No cut of the engagement. Ever. You find them, you hire them, you deal with them directly.
- Proof beats polish.A slick website tells you nothing. Real engagement types, real price ranges, and testimonials from clients we've verified tell you plenty. CFOs can't write their own reviews here.
- Houston is its own animal.Oil price swings. Hurricane season. Retainage on a commercial job. Medicare reimbursement timing. A CFO who gets this city beats a generic one who doesn't.
What FractPros is
FractPros is Houston's directory of fractional and outsourced CFOs, all in one place. Today that's 19 firms across Greater Houston, from The Woodlands to Sugar Land to Katy. Each profile shows what the firm does, the industries it serves, the size of companies it works with and, where the firm shares it, how it prices.
When a CFO claims a profile, we verify it. Owners browse free, request introductions free, and hire directly. That's the whole model.
What we're not
- Not a staffing agency. We don't employ CFOs, place them, or sit between you and them.
- Not a marketplace that skims. CFOs pay a flat monthly membership. What you agree with them is between you and them.
- Not a review mill. We don't sell ratings or testimonials. Verified profiles are listed first; beyond that, the order is alphabetical.
The bet
Make the best financial talent in Houston easy to find and easy to trust, and better companies get built. Fewer owners get blindsided by a cash crunch, more businesses get financed, and more deals close at the right price. That's the bet. We're making it one profile at a time.
Are you a fractional CFO in Houston? Get listed or find your firm and claim it.